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Rising fuel costs hitting flower shops

AUSTIN, Texas (KXAN) -- The pain at the pump could be putting a damper on Mother's Day this weekend.

A study by Biz Report showed more people are planning on purchasing their gifts online this year than last, up 6 percent to 20 percent. Though some surveyed said online shopping was more convenient, others said it's because of the high gas prices.

Those higher gas prices are also driving up the cost of flowers.

"It's affecting us a lot, because we had to fill up the tanks every day on our delivery vans, and so we have to increase our delivery charge," said Monica Jimenez, who works at the Enchanted Florist.

"I find myself noting gas prices as I try to catch the cheapest when I do have to fill up," said Vince Cowan, a delivery driver at the Enchanted Florist.

Many flower shops have upped the prices on bouquets, vases and other surcharges.

Yet Jimenez said for now the Enchanted Florist is only charging for deliveries.

"Fuel charge is affecting everything, even for a small business like this, flowers are shipped from all over the world, so the fuel charge affects the price of flowers and then also we have to deliver, so for some people it's a little bit hard to spend a little extra money," Jimenez said.

In 2000, the Enchanted Florist charged about $5 to deliver in the downtown area.|

That charge has doubled in eight years, and for a delivery to North Austin, the service will cost about $14.

Florists said the higher prices haven't kept the customers away as of yet -- the orders are still coming in for Mom.



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